Finding The Best Options For Customized Pet Clothing

 Pet owners and cat lovers who are interested in finding customized clothing and unique garments may be surprised to discover just how many different retail options and suppliers may be able to meet their needs. While there are plenty of options, not every retailer or outlet may be worth dealing with. Finding the most unique, colorful or the best quality items makes it easier to create the perfect outfit.

Custom clothing can be more than just a fun novelty. A warm pair of socks can be an essential concern, especially for those who may have trouble tolerating colder temperatures. A well made sock that is warm, whimsical and attractive makes it much easier to stay comfortable throughout the day.

Poorly made clothing is rarely worth the cost of purchase. A sock or other garment that may wear out too quickly or that is not durable enough to withstand the wash cycle or the rigors of everyday use may prove to be little more than a waste of money. Cat aficionados who make it a point to only invest in garments made with superior quality materials and the best manufacturing methods are far more likely to enjoy their purchase.

Customized clothing provides is a great way to create a more distinctive, memorable and eye catching outfit. Pet owners who are eager for the chance to show off their beloved cat or those that may be seeking just the right conversation piece would do well to consider all that customized garments may have to offer. A unique and personalized sock design could make more of a difference than many people might have imagined.

With plenty of different outlets specializing in customized clothing, finding and selecting the right option can seem like quite the challenge. Dealing with a lesser service could limit options and force customers to make due with an option that is unable to provide them with the quality, value and overall level of satisfaction that they are seeking to enjoy. Superior clothing and a greater range of customization options may not always be available when dealing with a second rate merchant or a lesser outlet.

Spending more than they may be able to afford on customized clothing is another concern that many prospective customers may wish to avoid. Finding a more affordable selection of quality clothing or being able to order a personalized sock design or other garment for less overall cost could make a real difference. Those who choose to shop with the best may have a much easier time making the right purchase.

Owners who wish to celebrate their pet would do well to consider all that personalized clothing options may have to offer. Personalized garments that showcase unique designs can be a lot of fun. Shopping with the right supplier makes it easier to find or create the perfect accessory item.

Personalized garments that combine quality clothing with a unique and fun twist can make for a fantastic gift option. Cat lovers with a creative streak may be able to create an endless range of patterns, designs and garments such as custom cat socks. Doing business with the right supplier makes creating the best customized clothing and accessories a much simpler undertaking.

How To Be More Successful At Beating The Competition

 How can you stand out in the crowd and win over the competition in today's world filled with thousands of marketing messages every day? Well, a key factor is establishing a genuine connection with your prospect or customer. Most presentations and marketing communications are filled with facts. But facts tell, and stories sell. Your customers can find tons of information on the internet. But customers don't want to dig through tons of information. They want to trust the vendor company and seller. They want to believe the solution, product or service will solve their problem, improve their life or help them grow their business.

Strategy Difference

No facts, discount, power or other forms of push strategy will win over a story that is a pull strategy. People don't want to be sold; they want to make a decision to buy. Stories allow them to do just that. An authentically compelling story is more powerful than any other form of influence. So, let's look at why and how storytelling is your best tool against the competition.

What the experts say

Storytelling expert, Annette Simmons says that you are wasting your time presenting your benefits or the pertinent facts if you have not first established trust and a connection. Stories allow you to reach prospects and customers emotionally where decisions are actually made. A good story will capture the interest of the listener. You can weave facts into your stories to justify decisions and create powerful calls to action.

Why this strategy works

People want to know you and your company. Stories let your audience see who you are better than any other communication message. Facts don't go deep enough to allow the audience to develop trust. A Who I Am story reveals something about your personal characteristics or beliefs. A Who We Are Story shows the purpose and values of your company. When you tell a Why I AM Here or a What's In It for Me story, the prospect will understand that what he or she has to gain and what is in it for you. Most people agree there should be an honorable profit, but today they want proof that you and your company operate with integrity and transparency. The financials and the reference to Sarbanes-Oxley rules are not easily understood, and some people believe you can manipulate the numbers. So, customers want a story that demonstrates integrity.

The strategy and the sales process

Throughout your sales process, you want to have a collection of stories to present in the various phases and situations. For example, vision stories allow the prospect to envision the future with your product or service. And, teaching stories communicate to the brain how a new scenario or behavior feels and how it creates different results. It's a no-risk demonstration.

The strategy connection

Stories are more real and authentic than facts. Presentations and case studies containing facts do not include any emotion or sensory details. So, they fail to reach the prospect on an emotional level where decisions are made.

You must learn to incorporate storytelling if you want to gain the attention of your customers and prospects and win over the competition. We will continue this series on the importance of storytelling in our blog posts and podcasts.

Stay Ahead of the Curve With Reinforcement Training

 If you have been keeping up with our recent blogs, then you learned a bit about our seven part sales system, or as we call it, The Sandler Submarine. But is knowing a good sales system good enough? Could be, but really it comes down to the implementation of that system, if you want to see tangible results. To be successful, you need to stay ahead of your prospect when it comes to knowledge about effective negotiating and selling techniques. Otherwise, you may fall in to the traps of the traditional selling model, and then prospects got you where they want you. They know all your tricks and have a few of their own to take control of the process.

So how do you combat this competitive edge the prospect has gained? Well, training is probably the most important way to overcome these kinds of obstacles. Even if you have been thoroughly trained and are a seasoned veteran, you should maintain a training schedule to keep you sharp.

This is one of the big reasons that it makes a lot of sense to continue training on an ongoing and regular basis. Obviously the bulk of the learning is going to happen in the first 12 to 18 months, but after that, participating in a training maintenance program will keep you sharp and on top of the latest sales approaches. There are really two types of training when you boil it all down: impact training and ongoing reinforcement training. Impact training programs are usually anywhere from a few hours to a week long workshop. When you finish, you're lifted up and motivated. What happens, though, is that as soon as you leave the workshop and get cut off in traffic or a few weeks go by, the majority of what you learned is forgotten and never even applied.

On the other hand, ongoing reinforcement training programs use time and reinforcement to modify your behaviors, your belief systems, and your techniques. You won't "get it" in a few hours or even a week. If that were the case, everyone would be a scratch golfer with only a few hours or a week of coaching. (Yeah, right.) To make matters a little more challenging, it's not only just a matter of modifying the way you do things, it's a matter of modifying the way you feel about the way you do things. In other words, just knowing the steps of the selling system is not enough. You have to manage all the limiting feelings and tics that may make you uncomfortable as you execute new tasks, such as calling on a CEO or talking to strangers. You must change beliefs and feelings that hold you back, such as believing an I'll think it over will eventually turn into a yes. So there is a bit of personal pain involved here, but it will be well worth it as you hone your new selling skills.

Effective sales training always emphasizes reinforcement, and there's a simple reason for that. It works. Through on-going reinforcement training, people modify their behaviors. But they also update self-limiting selling beliefs and identify goals that truly motivate them. I'd like to be able to tell you that it all happens overnight, once you memorize the compartments of the submarine. But it doesn't just happen overnight, it takes time and practice before you will master these new ways of selling, and revolves around pain.

Uncovering pain is the basic premise behind the entire Sandler 7 step process, but in particular, it's the pivotal step 3 that is vital to your success. As you build up relationships with new prospects and gain their trust, you can begin to see their guard come down. When the prospect trusts you, they will start to share some of their pain and emotions with you. People buy emotionally, so this is where you gain your edge, and show the prospect how your products or services can solve their problem and relieve their pain. But, in order to get to this point, you need to build-up and maintain your new selling repertoire. Thus, Sandler reinforcement training is the way you will stay sharp, and ahead of your competitors.

Want to learn more about the Sandler Sales System? Check out our upcoming workshops and sign-up for one at no cost to you. Here's a link to our Eventbrite page, where you can find a workshop on a date and at a location convenient for you.. Be sure to use the Promotional Code: 10Greg to attend free of charge.